About WTExpo

World Trade Expo In Saudi Arabia is a multi-sectoral event with a wide and extensive product profile, allowing countries all over the globe to contribute to the Kingdom’s development and promote their products and services. The Kingdom, without doubt, is the most attractive and largest market in the Middle East and North Africa, and with an unmatched purchasing power.

The most opportune business environment awaits countries of the world at World Trade Expo In Saudi Arabia.

Why Should You Exhibit?

A gateway to the Saudi market, leveraging the region's largest port “Jeddah Islamic Port.”
Exhibit beside industry leaders and connect with top key players from trading countries.
Communicate with thousands of influential visitors, including global decision-makers and business leaders.
A multi-sectoral exhibition, the perfect platform to showcase products and technologies.
Seize opportunities to launch new projects, collaborate, and grow business within Saudi Arabia.

Exhibitors Profile

Building materials & equipment
Light industries & machinery
Interior decor & furniture
Textiles & fabrics
Kitchens & bathrooms
Pools, spas & hot tubs
Hotel catering equipment
Home appliances
Clothing & leather goods
Handicrafts & artworks
Safety & fire protection

Franchising & licensing
Landscaping & outdoor environments
Packaging & printing
Electronics & IT
Fashion, jewelry & accessories
Perfumes & cosmetics
Watches & gifts
Children's supplies & toys
Sports & entertainment
Tourism & travel
Shipping, freight & logistics

A Place to meet & Network with future business partners

Icon International for Exhibitions & Conferences is bringing to you World Trade Expo In Saudi Arabia From 26 to 28 November 2025, at Jeddah Center For Exhibitions and Events.

The event serves as a gateway bringing international companies with products and services that meet local demand allowing industry leaders to explore future business opportunities.

Manufacturers, distributors, traders, importers and exporters from world’s largest trading countries are gathered on an exhibiting space of 10,000 sqm to showcase the latest trends in their fields.

Taking part at World Trade Expo In Saudi Arabia will guarantee you the maximum exposure to your target audience building a new network of business leads.

Held in Saudi Arabia, this annual event opens doors for partnerships with leading company names in the country in the largest economy in the Middle East.

Saudi Arabia – Investment Climate

Vision 2030 is aimed at diversifying the Saudi economy away from oil revenues It contemplates the development of new economic sectors and a significant transformation of the economy Spearheaded by Crown Prince Mohammed bin Salman, the economic reform program seeks to expand and sharpen the country’s knowledge base, technical expertise, and commercial competitiveness To help accomplish these goals and develop nascent industries, Saudi Arabia seeks increased foreign investment and international private sector participation in its economy Regulatory changes were made to allow foreign investors to own stakes in Saudi companies, significant investments in infrastructure were made.

A tourism visa was introduced, opening the Kingdom to non-religious tourism for the first time To further facilitate investment in priority segments of the economy, the Saudi Arabian government elevated two Saudi authorities to full ministries in 2020: the new Ministry of Investment and the new Ministry of Tourism.

Saudi Arabia infrastructure remains at the forefront of Saudi Arabia’s ambitions as it pursues its Vision 2030 goal to become the most important logistics hub in the region, linking Asia, Europe, and Africa By establishing new business partnerships and facilitating the flow of goods, people, and capital, the Kingdom seeks to increase interconnectivity and economic integration with the world.

FDI and Saudi's Consumption: A Mutually Beneficial Growth

Consumer spending in Saudi Arabia is witnessing a remarkable improvement; despite the challenges, resulting from economic government reforms under Vision 2030 has been linked to the foreign investment flow into the KSA that affects (GDP). The average consumer spending reached its highest level at SR 520.284 billion in the 1st quarter 2025.

This high consumption indicates an exceptional increase in foreign capital inflows and the positive outcomes of government reform plan, such as improve the business climate, facilitate procedures, and develop infrastructure. The number of foreign companies increased by 23.63% valued as $16 billion in 2024 that reflect the KSA as a fertile business environment.

Saudi Arabia is a vital consumer market with rapid growth alongside social changes and preferences. The trade peaks during seasons and holidays such as (Ramadan, Eid al-Fitr, Eid al-Adha, Saudi National Day, and Saudi Founding Day) when consumers tend to seek new clothes and shoes, household products, and electronics, as well as gifts. So, there is a seasonal rising in consumption in these occasions, which encourages retailers for selling to consumers, seek agents within the KSA, plan logistics (approximately two weeks before), and provide large quantities to meet consumers’ expectations in the KSA.

Why to Visit?

Explore the largest market in the Middle East and North Africa.
Communicate with local and international factories.
Discover new partnerships for future investment.
Discover the latest products and technologies sectors.
Expand your business and build long-term relationships.

Exhibitions' visitors

Businessmen
Specialists & agents
Project managers
Real estate developers
Major investors
Traders & distributers
Technical spcialists

Contractors
Consultants
Engineers
Purchasing managers
VIPs & government officials
Service companies
Diplomats